Best Advertising and Marketing Lawyers in Germany

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Media Kanzlei Riemenschneider

Media Kanzlei Riemenschneider

15 minutes Free Consultation
Frankfurt am Main, Germany

Founded in 2015
15 people in their team
English
German
Excellence requires specialization and passion.That is why our media law firm only offers advice in areas of law for which our lawyers are passionate and which inspire us. Our attorneys have the highest level of experience and competence in:- Press law- media law- personality law- trademark law-...
Lupp + Partner - Frankfurt
Frankfurt am Main, Germany

Founded in 2021
English
Lupp + Partner's Frankfurt office specializes in private equity and M&A transactions, with a particular emphasis on the technology sector. The firm offers comprehensive services in corporate deals, venture capital investments, technology transactions, and real estate deals, catering to a diverse...

Founded in 2007
English
BK-LAW Bottermann Khorrami Rechtsanwälte PartGmbB is a Berlin-based law firm specializing in comprehensive legal, tax, and business advisory services. The firm offers a 360° approach to client support, integrating legal expertise with commercial considerations to deliver practical and...

Founded in 2016
English
musfeldt. Corporate Law Boutique, based in Berlin's Mitte district, specializes in providing comprehensive corporate law advice to startups, growth companies, and investors. Founded in 2016 by Christian Musfeldt, a seasoned attorney with over a decade of experience in venture capital and tech M&A,...
LDMH Partners
Hanover, Germany

Founded in 2022
English
LDMH Partners is a boutique advisory firm specializing in the life sciences sector, offering unparalleled expertise in legal, regulatory, and ethical matters. With a team of partners who have been at the forefront of law, ethics, and policy globally, the firm provides comprehensive guidance to...
Berlin, Germany

English
KORTE LAW is an international law firm specializing in cross-border business law and foreign investment, with a particular focus on Morocco. The firm provides comprehensive legal services to a diverse clientele, including publicly listed companies, international organizations, government entities,...

Founded in 2011
English
Vogel & Partner Rechtsanwälte mbB, based in Stuttgart, Germany, is a distinguished law firm specializing in information technology (IT) law, data protection, intellectual property (IP), and media law. The firm offers comprehensive legal services, including drafting and negotiating IT contracts,...
Stabit Advocates
Munich, Germany

Founded in 2000
173 people in their team
German
English
French
Chinese
Stabit Advocates LLP (https://www.stabitadvocates.com) is one of the top law firms in the world and stands as a beacon of legal excellence, recognized as one of the top law firms in East Africa, Africa and Globally with over 75 practice areas. Our firm is synonymous with top-tier legal expertise,...
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About Advertising and Marketing Law in Germany:

Advertising and marketing laws in Germany aim to protect consumers from misleading or deceptive advertising practices, ensure fair competition among businesses, and uphold ethical standards in advertising. These laws cover various aspects of advertising, such as product labeling, advertising to children, comparative advertising, and more.

Why You May Need a Lawyer:

You may need a lawyer specialized in advertising and marketing law in Germany if you are facing issues such as trademark infringement, false advertising claims, competitor disputes, regulatory compliance challenges, or if you are launching a new advertising campaign and want to ensure it complies with relevant laws and regulations.

Local Laws Overview:

In Germany, advertising and marketing laws are primarily regulated by the German Unfair Competition Act (UWG) and the Act Against Unfair Competition. These laws prohibit unfair and deceptive advertising practices, such as misleading advertisements, comparative advertising that is not objective, or advertising that denigrates competitors. Additionally, there are specific regulations regarding advertising to children, influencer marketing, data protection in advertising, and more.

Frequently Asked Questions:

Q: Can I use comparative advertising in Germany?

A: Yes, but it must be objective, verifiable, and not misleading. Comparative advertising should not unfairly discredit or denigrate competitors.

Q: Are there any restrictions on advertising to children in Germany?

A: Yes, there are strict regulations on advertising to children in Germany. Advertisements targeting children should not exploit their credulity or lack of experience.

Q: What are the consequences of false advertising in Germany?

A: False advertising can lead to legal consequences, including fines, injunctions, and damages claims from affected parties.

Q: Do I need to disclose sponsored content in influencer marketing campaigns?

A: Yes, transparency is key in influencer marketing in Germany. Sponsored content must be clearly disclosed to consumers.

Q: What are the data protection requirements for targeted advertising in Germany?

A: Targeted advertising must comply with data protection laws, such as the General Data Protection Regulation (GDPR), and obtain explicit consent from individuals for using their personal data in advertising.

Additional Resources:

If you need further guidance on advertising and marketing laws in Germany, you can refer to the Federal Ministry for Economic Affairs and Energy, the German Advertising Standards Council (Deutscher Werberat), or seek advice from legal professionals specialized in advertising and marketing law.

Next Steps:

If you encounter legal issues or need guidance on advertising and marketing regulations in Germany, it is recommended to consult with a lawyer who specializes in advertising and marketing law. They can provide tailored advice and help you navigate the complexities of advertising and marketing laws in Germany.

Lawzana helps you find the best lawyers and law firms in Germany through a curated and pre-screened list of qualified legal professionals. Our platform offers rankings and detailed profiles of attorneys and law firms, allowing you to compare based on practice areas, including Advertising and Marketing, experience, and client feedback. Each profile includes a description of the firm's areas of practice, client reviews, team members and partners, year of establishment, spoken languages, office locations, contact information, social media presence, and any published articles or resources. Most firms on our platform speak English and are experienced in both local and international legal matters. Get a quote from top-rated law firms in Germany - quickly, securely, and without unnecessary hassle.

Disclaimer:
The information provided on this page is for general informational purposes only and does not constitute legal advice. While we strive to ensure the accuracy and relevance of the content, legal information may change over time, and interpretations of the law can vary. You should always consult with a qualified legal professional for advice specific to your situation. We disclaim all liability for actions taken or not taken based on the content of this page. If you believe any information is incorrect or outdated, please contact us, and we will review and update it where appropriate.